PASSIONATE & PROSPEROUS PODCAST
EPISODE 175: Coaching Episode: Laurie Gets a Messaging + Offer Makeover (That Changes Everything!)
In this episode of Passionate & Prosperous, Stacey Brass-Russell coaches wellness coach Laurie Moser through a powerful messaging and offer breakthrough. Listen as Laurie moves from uncertainty to clarity, discovering how to communicate her value, own her lived experience, and create a transformational offer that truly resonates.
EPISODE 174: What Messaging Really Is, Why It Matters, and How to Get Crystal Clear on Yours
Discover what messaging really is and why it’s the foundation of a successful coaching or service-based business. In Episode 174 of Passionate & Prosperous, Stacey Brass-Russell breaks down how to clarify your message, attract ideal clients, and use your voice to grow with confidence, connection, and credibility.
EPISODE 170: The Power of Storytelling and Why It’s Your Greatest Business Asset with April Adams Pertuis
In Episode 170 of Passionate & Prosperous, Stacey sits down with storytelling expert April Adams Pertuis to discuss why sharing your story is essential for business growth. Learn how to use storytelling to build trust, attract clients, and stand out. Discover the biggest mistakes entrepreneurs make, how to find the right stories to share, and ways to overcome the fear of visibility.
EPISODE 169: The Creator Economy Is Here—It’s Time to Embrace Your Creative Power
The Creator Economy is here, and every coach, expert, and service provider needs to embrace their creative power. In this episode, Stacey breaks down why content, messaging, and storytelling are the keys to visibility, impact, and attracting the right clients—without spending all day on social media. Shift your mindset and start creating in a way that grows your business authentically.
EPISODE 168: Transformation vs. Information: The Key to Selling Your Offers & Creating Irresistible Client Experiences
Struggling to convert clients? The secret isn’t more information—it’s transformation. In this episode of Passionate & Prosperous, learn how to shift your messaging, masterclass structure, and sales approach to create real impact (and paying clients). Tune in now to stop overloading with info and start selling with ease!
EPISODE 164: Identity Marketing: How to Market with Integrity and Impact with Veronica Romney
Marketing isn’t just about getting people to buy—it’s about inviting them to become.
In this episode of Passionate & Prosperous, I’m joined by the incredible Veronica Romney, marketing expert, keynote speaker, and author of the newly released book, Identity Marketing. We’re diving into a conversation that will shift the way you think about marketing, messaging, and attracting the right clients for your transformational business.
EPISODE 163: How Your Communication Habits (And Skills!) Determine Your Success In Life & Business
How you show up in your communication is how you show up in your life and business.
In this week’s episode of Passionate & Prosperous, I’m inviting you to take a deeper look at your relationship with connection and communication. Have you ever stopped to reflect on how your behaviors—what you say (or don’t say), how you interact, and how you respond to others—are shaping your business, your relationships, and your ability to create success?
EPISODE 161: Make A Scene: Amplifying Your Impact Through Speaking, Storytelling and Stages with Mike Ganino
Mike Ganino knows how to make a scene—and now, he’s sharing his brilliance with the world in his newly released book, MAKE A SCENE!
In this episode of Passionate & Prosperous, I’m joined by my brilliant friend Mike Ganino—storytelling coach, keynote director, and all-around master of performance and presence—to explore how storytelling, performance, and mindset all come together to help you connect deeply with your audience and create meaningful impact.
EPISODE 156: Your Clients Want Transformation So Stop Selling Them Information
As we step into 2025, there's a powerful shift happening in how successful service-based businesses connect with their clients. While information is more accessible than ever, clients are increasingly seeking something deeper – real transformation through meaningful connection and personalized support.
In this powerful episode, I'm diving deep into why selling tools, information, and program logistics might actually be sabotaging your marketing efforts. Drawing from nearly two decades of experience, I'm sharing why understanding the difference between selling information and transformation isn't just a marketing strategy – it's the key to attracting and enrolling clients who are ready to do the real work.
EPISODE 154: The #1 Messaging Shift You Need To Attract More Clients
Marketing doesn't have to be complicated, but it does need to be strategic. In this eye-opening episode, we're diving deep into the fundamental truth about creating content that actually converts: it's not about you, it's about them.
Learn why leading with your story might be sabotaging your marketing efforts and discover how to create content that immediately answers your ideal client's two most important questions: "Is this for me?" and "What's in it for me?"
EPISODE 153: Turning Social Media Followers into Genuine Connections with Sophia Parra
Social media marketing doesn't have to be overwhelming, inauthentic, or soul-sucking. In fact, when approached with the right mindset, it can be a powerful tool for building genuine connections and growing your business authentically!
In this game-changing episode, social media and marketing strategist Sophia Parra joins us to reveal how you can transform your approach to online marketing. We're cutting through the noise and getting to the heart of what really matters in social media: building real relationships with your audience.
EPISODE 151: The 10-Minute Daily Habit To Skyrocket Your Visibility with Kelly Sinclair
Forget everything you thought you knew about visibility in business. It's time to step out of the social media echo chamber and into a world of real, meaningful connections that actually drive growth.
In this game-changing episode “The 10-Minute Daily Habit To Skyrocket Your Visibility” I'm thrilled to welcome visibility expert Kelly Sinclair to the show. Kelly, the powerhouse CEO of KS and Company and host of the Entrepreneur School podcast, joins me to reveal why your business success hinges on just 10 minutes of intentional visibility action every day - and spoiler alert: it has nothing to do with perfecting your Instagram grid. Get ready for a no-holds-barred conversation that will revolutionize how you approach getting seen and heard in your industry.
EPISODE 143: Building An Online Presence That Truly Stands Out
Creating a strong brand identity is crucial for the success of your business, but where do you even start? In this value-packed episode of Passionate and Prosperous, we're exploring the ins and outs of professional branding and website design with expert brand and website designer Claire VanBemmelen.
Claire, a brand identity specialist with 15 years of design experience, shares her insights on crafting an online presence that truly resonates with your ideal clients. From the common pitfalls of rushing into website creation to the power of infusing your personality into your brand, this episode is full of practical advice for entrepreneurs at any stage.
EPISODE 140: How To Keep Your Email List Happy & Buying What You’re Selling with Marisa Corcoran
Are you struggling with the amount of writing required to market your coaching business? Feeling overwhelmed by email marketing and copywriting? In this jam-packed episode my guest Marisa Corcoran is dropping gold nugget after nugget on writing copy that connects with your audience and how to reframe the copywriting overwhelm that so many business owners experience!
Join us as we dive deep into the world of copywriting for coaches and experts. We're breaking down the myths about what makes great copy, revealing why your unique voice is your greatest asset, and sharing practical strategies to make writing for your business less daunting and more effective.
EPISODE 138: The Posting Trap: Why Social Media Visibility Doesn't Equal Clients
Are you ready for some straight talk about what it really takes to build a profitable coaching business in today's evolving market?
In a world where marketing strategies are shifting and client behaviors are changing, it can be tough to know exactly where to invest your time, energy, and money to grow the business of your dreams.
That's why in this episode, we're pulling back the curtain and diving into the nitty-gritty of what's working now in online business with special guest Ashley Brasseaux, a marketing and launch strategist who has supported clients in generating millions of dollars in revenue.
EPISODE 130: What is Authentic Marketing and… I’m In Forbes!
Imagine getting on a call with a Forbes journalist about a possible feature for you and your business... and then immediately thinking, "Who am I to be featured in Forbes? Am I really qualified?"
That's exactly what happened to me a few months ago - and spoiler alert: I was featured in Forbes!
Once I got over my bout with imposter syndrome and remembered how I have built my own passionate and prosperous business, I took this as an incredible opportunity to spread my message about the power of authentic, heart-centered marketing - especially in light of the major shifts happening in the online coaching and service-based industries.
EPISODE 123: How To Create Audience-Centric Marketing With Jen Liddy
I am so excited to bring you a special guest this week, Jen Liddy, a Brand Message and Content Strategist who’s unique marketing strategy, “quiet influence”, is all about bringing immense value to your audience without having to be entirely in the spotlight.
If you avoid marketing like the plague and hate being overly visible, then my awesome conversation with Jen is an absolute must listen to. We are revealing a game-changing fact in the way you market your biz (and yourself!) that you may never have even considered possible. You can make an impact, serve people, and change lives using a powerful method that doesn’t make you feel sales-y and uncomfortable or require you to put yourself center stage.
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EP. 68 COMPANION WORKSHEET!
Free Up Your Authentic Voice
This powerful episode is all about getting clear and tapping into your authentic voice. After listening to the show, it’s time for you to put some of my very best tried and true practical exercises that I talk about into action. Prepare for my 5 simple, effective (and FUN!) ways to free up your voice, open any blockages and be able to speak (and write!) your truth with fluidity and ease.
