PASSIONATE & PROSPEROUS PODCAST
#242: Coaching Skills That Create Clients and Keep Them
Stacey Brass-Russell shares essential coaching skills that can transform your client interactions and boost your business success. Learn how curiosity, listening, and objective imagination are key to creating powerful conversations that convert.
EPISODE 225: [Coaching Episode] Taking Jennifer Watson from "I'm Just a Life Coach" to Owning Her Brilliance
In this coaching episode of Passionate & Prosperous, Stacey Brass-Russell coaches Jennifer Watson on clarifying her niche, messaging, and coaching identity. Learn why being “good” at coaching isn’t enough, how to own your unique methodology, and why specific messaging helps ideal clients finally find you.
EPISODE 220: More Clients = More Conversations: The Law of Client Attraction You're Completely Missing
In this episode of Passionate & Prosperous, Stacey Brass-Russell shares the real law of client attraction: more clients = more conversations. Learn why posting isn’t enough, how to create real connections that convert, and what actually moves the needle for coaches and service-based businesses selling high-ticket offers.
EPISODE 207: Coaching Session: Clarifying Your Niche, Messaging & Unfair Advantage with Michael Barnes
In this coaching episode of Passionate & Prosperous, Stacey Brass-Russell coaches Michael Barnes on clarifying his niche, messaging, and unfair advantage. Listen in as they uncover how lived experience—not coachy language or perfect positioning—attracts clients, builds trust, and creates real momentum, even with limited time and energy.
EPISODE 202: Everything Is Content: What You Need to Create for a Passionate & Prosperous 2026
In this episode of Passionate & Prosperous, Stacey breaks down what content really is for a coaching or service-based business—and why 2026 will require deeper, more intentional content to attract and convert the right clients. Learn the difference between paid vs. organic visibility, how your offers are content, and what you need to create to grow a prosperous business next year.
EPISODE 200: 200 Episodes, 4 Years + 10 Things You Need to Know for a Sustainable, Prosperous Business in 2026 (and Beyond!)
Celebrate 200 episodes of Passionate & Prosperous with Stacey Brass-Russell as she shares 10 timeless principles for building a sustainable, service-based business in 2026 and beyond. Learn what truly drives long-term growth, visibility, connection, and prosperity—no trends, no tactics, just the foundational truths that make a transformational business last.
EPISODE 198: Evolving From the Inside Out: Building an Aligned and Energetic Brand with Sarah Ashman
In this episode of Passionate & Prosperous, Stacey Brass-Russell and brand strategist Sarah Ashman explore energetic branding—how your inner alignment shapes your business, messaging, and client attraction. Learn how to evolve your brand authentically without burning it down and reconnect with your confidence and purpose.
EPISODE 194: Overcoming Fear, Letting Go of Perfection, and Building a Business About People with Darrell Vesterfelt
In this powerful episode of Passionate & Prosperous, Stacey Brass-Russell sits down with Darrell Vesterfelt—VP of Growth at Mighty Networks and founder—to explore what it really takes to build a human-centered business. From overcoming fear of selling to clarifying your niche and creating offers you love, Darrell shares how empathy, authenticity, and community are the keys to sustainable success. Perfect for coaches, creatives, and entrepreneurs ready to stop chasing algorithms and start serving with confidence.
EPISODE 188: Email Marketing, Reinvention, and Saying What You Really Want to Say with Tarzan Kay
Stacey Brass-Russell sits down with email strategist Tarzan Kay to talk reinvention, consent-based marketing, and the power of saying what you really want to say. In episode 188 of Passionate & Prosperous, they explore how to evolve your business, build community with integrity, and lead with your values—while using email marketing as a tool for connection, clarity, and growth.
EPISODE 183: Coaching Session: Helping Cathy Evolve Her Niche to Align with Her Genius Edge
In this live coaching session, Stacey Brass-Russell helps newly certified coach Cathy Fitzgerald evolve her niche, clarify her message, and align with her genius edge. If you’re struggling to define your niche, attract ideal clients, or market your coaching with confidence, this episode is for you!
EPISODE 181: Coaching Session: Building Sophia’s Niche, Offer + Signature System – in Real Time!
Join Stacey Brass-Russell for a real-time coaching session with writing coach Sophia Walker! Discover how to clarify your niche, build a signature system, and talk about your offer in a way that attracts ideal clients. If you're ready to own your value, ditch referral-only thinking, and get visible, this episode is your roadmap.
EPISODE 180: The 3 Layers of an Ideal Client (And Why You Need to Revisit Yours)
Feeling off in your messaging or attracting the wrong clients? In this episode of Passionate & Prosperous, Stacey Brass-Russell shares her powerful 3-layer ideal client framework to help you align your offers, content, and strategy with the people you're truly meant to serve. Tune in to recalibrate your message and attract transformation-ready clients.
EPISODE 179: From Therapist to Coach: Julia’s Niche & Messaging Makeover
In this special episode of Passionate & Prosperous, Stacey coaches therapist-turned-coach Julia Nedry through clarifying her niche and messaging so she can confidently speak to the real transformation her offer provides. If your program sounds great in your head but doesn’t land with your audience, this episode will change how you talk about your work.
EPISODE 178: Launching, Leading & Showing Up (With a Fractured Ankle To Boot!)
In Episode 178 of Passionate & Prosperous, Stacey Brass-Russell shares a behind-the-scenes look at three powerful weeks of business-building—including launching her signature bootcamp, leading a client retreat, and attending a mastermind, all while navigating a fractured ankle. This episode unpacks what it really takes to grow a high-touch, visibility-driven coaching business.
EPISODE 177: How to Turn Podcast Guesting Into Profit and Optimize Your Visibility with Beth Nydick
In this episode of Passionate & Prosperous, Stacey Brass-Russell is joined by media strategist Beth Nydick to share how to turn podcast guesting into a high-ROI business strategy. Learn how to choose the right shows, pitch effectively, and convert visibility into real leads, clients, and revenue using interviews.
EPISODE 176: How to Sell to Your Email List Without Feeling Salesy with Allison Hardy
In Episode 176 of Passionate & Prosperous, Stacey Brass-Russell is joined by email marketing expert Allison Hardy to discuss how to sell to your email list without feeling salesy. They cover list growth, email engagement, the 7 buyer types, and how to build authentic, high-converting emails that feel aligned and relationship-driven.
EPISODE 164: Identity Marketing: How to Market with Integrity and Impact with Veronica Romney
Marketing isn’t just about getting people to buy—it’s about inviting them to become.
In this episode of Passionate & Prosperous, I’m joined by the incredible Veronica Romney, marketing expert, keynote speaker, and author of the newly released book, Identity Marketing. We’re diving into a conversation that will shift the way you think about marketing, messaging, and attracting the right clients for your transformational business.
EPISODE 157: The Power Of Personal Outreach And Building A High-Touch Business
In today’s increasingly digital world, I’m here to remind you that nothing beats a little human connection! Whether you’re running a service-based business, coaching, teaching, or simply trying to make an impact, high-touch and personal outreach is the business strategy you need to succeed in 2025 and beyond.
In “The Power Of Personal Outreach And Building A High-Touch Business’” I’m spilling the tea on why going the extra mile to connect with people personally isn’t just nice—it’s the key to growing a sustainable, values-driven business. I’m sharing some juicy stories from my own life (both as a business owner and a customer!) that will inspire you to embrace this high-touch approach in your own way.
EPISODE 154: The #1 Messaging Shift You Need To Attract More Clients
Marketing doesn't have to be complicated, but it does need to be strategic. In this eye-opening episode, we're diving deep into the fundamental truth about creating content that actually converts: it's not about you, it's about them.
Learn why leading with your story might be sabotaging your marketing efforts and discover how to create content that immediately answers your ideal client's two most important questions: "Is this for me?" and "What's in it for me?"
EPISODE 153: Turning Social Media Followers into Genuine Connections with Sophia Parra
Social media marketing doesn't have to be overwhelming, inauthentic, or soul-sucking. In fact, when approached with the right mindset, it can be a powerful tool for building genuine connections and growing your business authentically!
In this game-changing episode, social media and marketing strategist Sophia Parra joins us to reveal how you can transform your approach to online marketing. We're cutting through the noise and getting to the heart of what really matters in social media: building real relationships with your audience.
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EP. 68 COMPANION WORKSHEET!
Free Up Your Authentic Voice
This powerful episode is all about getting clear and tapping into your authentic voice. After listening to the show, it’s time for you to put some of my very best tried and true practical exercises that I talk about into action. Prepare for my 5 simple, effective (and FUN!) ways to free up your voice, open any blockages and be able to speak (and write!) your truth with fluidity and ease.
