EPISODE 213: [Coaching Episode] How to Raise Your Price and Actually Say It Out Loud with Zhara-Marie Henry
In this episode of Passionate & Prosperous, I'm joined by Zhara-Marie Henry, founder of ZMN Co., an online operations agency that helps established coaches and consultants increase capacity and revenue through manageable, scalable operations — without constant founder intervention.
This is a real-time coaching session episode. Zhara came in knowing her numbers, believing in her offer, and ready to raise her rates — so why couldn't she do it? What we uncovered in this conversation is something I think a lot of you are going to recognize in yourselves.
If you've ever done all the right things to justify a higher price and still felt frozen when it came time to say the number — this episode is for you.
In this episode, we discuss:
What's really going on when you know your value but still can't say the price
The brain habit that makes us cap our own rates before our clients ever get the chance to
Why the identity shift you think you need might not be what's actually missing
What you need to believe about yourself, your clients, and the world to charge more
How to refine your messaging when you're calling in a more growth-driven, mission-led client
Why the first time you say a higher number is the hardest — and what changes after you do
Follow Zhara on Instagram and Threads @zeetheobm and on YouTube at Zhara-Marie.
Download Zhara's free Home Run Systems guide here.
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